Integrity is priceless "is a resounding slogan put forward by Haiou people. Although integrity is intangible, Haiou regards integrity as a resource for development and has built a corporate culture platform with integrity as one of the core elements. It has established the business philosophy of" building quality with integrity, based on the market with integrity, trusting society with integrity, building brand with integrity, and winning the future with integrity ".

There is a saying circulating among the management of Seagull: Competitors are not scary, what's scary is losing credibility with users. Indeed, under market economy conditions, failure may be temporary, but dishonesty can make you a persistent failure. History tells us that in order to be a business for many years, it is necessary to emphasize integrity. Because market economy is a legal economy and a credit economy. Only by following this rule can enterprises operate sustainably. Enterprises are a community of interests for employees, users, suppliers, and distributors. Only when all benefit and are satisfied can this chain operate, and maintaining the integrity of each other is what keeps the chain running.

In the process of market development, Seagull also pays attention to the construction of credit system from various aspects, establishes and improves internal credit management system, including contract credit, product credit, financial credit, tax payment credit, etc.