"Integrity is priceless" is a loud slogan put forward by Haiou people. Although integrity is invisible, Haiou has developed integrity as a resource, built an enterprise culture platform with integrity as one of the core elements, and determined the business philosophy of "creating high-quality products with integrity, basing on the market with integrity, winning the society with integrity, building famous brands with integrity, and winning the future with integrity".

There is a saying in the management of Haiou: the competitors are not terrible, but the terrible thing is the loss of integrity to users. Indeed, in a market economy, failure may be temporary, but dishonesty will make you a loser forever. History tells us that to be a century old enterprise, we must be honest. Because market economy is a legal economy and a credit economy. Only by following this rule can an enterprise be sustainable. An enterprise is a community of interests of employees, users, suppliers and dealers. Only when all benefit and are satisfied, can this chain run, and what keeps the chain running is mutual integrity.

In the process of market development, Haiou also pays attention to the construction of credit system from all aspects, establishing and improving the internal credit management system, including contract credit, product credit, financial credit, tax payment credit, etc.